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Instructor(s): Kevin Hallinan – Winning, Inc 

Track: Sales - Marketing
Location: 103 C
Sign Up: [Click Here]
 

Description: Customers want to engage over the phone, via email & texts, and not in person. They want pricing & product info and want to be in control. If we allow that, we’re likely leaving money on the table.

 

Top Take-aways: You will learn fresh, modern selling skills that are both honest, and allow you to be yourself while you take results to new levels.

 
Who should attend: Anyone responsible for sales in your store.
Friday, 01 December 2023 15:42
Published in Attendees

Instructor(s): Jayson Cook from Columbus Car Audio & Accessories and Elias Ventura from HKI-USA

Track: Sales - Marketing
Location: 103 C
Sign Up: [Click Here]
 

Description: Uncover the mystery of skyrocketing your sales figures and boosting revenue through learning the differences between add-on selling verse upselling, and what situations work best for each one. In this comprehensive course, you'll delve into proven strategies and hands-on techniques that will transform you into a sales powerhouse.

 

Top Take-aways: Participants gain insights into creating compelling add-on offers and upselling scenarios that enhance the customer experience -  Learn to increase revenue while providing genuine value to customers.

 

Who should attend: Sales team members of  all levels of experience.

Friday, 01 December 2023 17:49
Published in Attendees

Instructor(s): Ricardo Rangel – Monster by Rangel - CDMX

Track: Sales - Marketing
Location: Versailles 1
Sign Up: [Click Here]
 

Description: A veces cometemos el error de llamar cliente a cualquier persona que entra a nuestro negocio, prepara el camino para atraer al cliente correcto. En esta sesión compartiremos con ustedes parte de nuestra experiencia haciendo crecer un negocio mientras nadamos contra corriente.

 

Top Take-aways: Usemos las reglas del mercado para meter en orden a nuestra clientela.

 

Who should attend: Profesionales de ventas con ganas de aprender a atraer a los clientes adecuados.

Description: Sometimes we make the mistake of calling anyone who enters our business a customer, it paves the way to attract the right customer. In this session we will share with you some of our experiences growing a business while swimming against the current.

Top Take-aways: Let’s use the rules of the market to get our clientele in order.

Who should attend: Sales professionals with a desire to learn how to attract the right customers.
Friday, 01 December 2023 18:29
Published in Attendees

Instructor(s): Carlos Pinto – Elite Audio - (Hermosillo Sonora)

Track: Sales - Marketing
Location: Versailles 1
Sign Up: [Click Here]
 

Description: Si has tenido problemas para instalar un sistema de audio en un vehículo moderno es por que no tienes un proceso correcto de integración. En este tutorial te diremos paso a paso cómo. hacerlo de manera exitosa. hablaremos de las herramientas necesarias y además compartiremos contigo algunos TIPS muy importantes que te ayudarán a lograr mejores resultados.

 

Top Take-aways: Aprenderá los procesos de integración adecuados para que pueda realizar instalaciones de audio con confianza en vehículos más nuevos.

 

Who should attend: Equipo de ventas, managers y dueños de talleres.

 

Description: If you've had trouble installing an audio system in a modern vehicle, it's because you don't have a proper integration process. In this tutorial we will tell you step by step how to do it successfully, we will talk about the necessary tools, and we will also share with you some very important TIPS that will help you achieve better results.

 

Top Take-aways: You will learn proper integration processes, so you can confidently do audio installs in newer vehicles.

 

Who should attend: Sales team, managers and workshop owners.

Friday, 01 December 2023 18:36
Published in Attendees

Instructor(s): Dean Beyett and Nando Lopez from Five Star Car Stereo

Track: Sales - Marketing
Location: Champagne 1
Sign Up: [Click Here]
 

Description: How we built an online presence with both videos and photos. What are the essential videos you should be creating to make money. Tips for using assets already available to you to save time.  The techniques we use for closing generated leads. Lastly, don’t be afraid to say no; stick to your business model.

 

Top Take-aways: What is Smash Force Production. What is the Meta dashboard and how to Schedule content ahead of time. How to use your online presence to close sales and make customers feel special.

 

Who should attend: Anyone responsible for sales in your store.

Friday, 01 December 2023 17:52
Published in Attendees

Instructor(s): Kevin Hallinan from Winning, Inc

Track: Sales - Marketing
Location: 103 C
Sign Up: [Click Here]
 

Description: Admit it – times have changed. In fact, change is inevitable. Growth though, is optional. Those that continually grow will always be ahead of those that feel they’ve “made it” and who remain comfortable. Discover why you might want to change, learn which changes are good and which aren’t, and make those changes happen!

 

Top Take-aways: You will learn fresh, modern selling skills that are both honest, and allow you to be yourself while you take results to new levels.

 

Who should attend: Anyone responsible for sales in your store.

Friday, 01 December 2023 17:55
Published in Attendees

Instructor(s): Rob Haynes from JL Audio

Track: Sales - Marketing
Location: Bordeaux
Sign Up: [Click Here]
 

Description: Selling high-end products and technologies such as DSP to your “everyday” customers is a lot simpler than you may think. Instead of rattling off a bunch of features or technologies your customer may not understand, or see value in, learn how to create an exciting experience that only DSP technology can provide. On top of learning how to let a proper demo sell the DSP experience for you, learn how to properly qualify customers, use their answers to justify the system (and the cost) that you are presenting to them, the importance of an installer’s involvement during the sales process, using tiered labor quoting and more. Following these steps will help sell more DSP-based products, create even better sounding audio systems, increase profitability, increase labor dollars and create a buzz that separates you from your competition.

 

Top Take-aways:  Selling DSP to everyday customers doesn’t have to be difficult. Let the experience of an amazing demo do the heavy lifting for you.

 

Who should attend: Sales professionals looking to overcome the potential hurdles of presenting DSP to everyday customers, increase their average ticket prices, how to properly demo an audio system and work with their installation team to build higher tickets and labor dollars.

Friday, 01 December 2023 18:00
Published in Attendees

Instructor(s): Jon Kowanetz from Pathways Coaching & Consulting

Track: Sales - Marketing
Location: 103 C
Sign Up: [Click Here]

 

Description: Too often, the sales process is left entirely to chance, with no system in place to guide the customer to a solution that satisfies both their needs and the performance standards of the company. With customer acquisition costs being what they are, small businesses simply cannot afford this kind of inefficiency. But what if you could implement a commonsense system that would streamline your inventory, simplify new employee training and increase customer satisfaction, all while increasing profits? This presentation will show you exactly how to do that!

 

Top Take-aways: Understand how your sales process could benefit from being systematized. Learn how to apply The Profit Funnel in your own company.

 

Who should attend: Sales professionals of all levels.

Friday, 01 December 2023 18:04
Published in Attendees

Instructor(s): Ken Ward from Educar Training

Track: Sales - Marketing
Location: Champagne 1
Sign Up: [Click Here]
 

Description: Selling Sustainably is Ken Ward’s unique philosophy of selling, and The Four Rules are the principles that make it work. Before techniques, before processes, principles and ethics is the framework we all need. There’s something for everyone in The Four Rules, whether you’re a salesperson, an installer, the owner, a new hire, or someone who wears all the hats.

 

Top Take-aways:  Learn the framework behind sustainably successful selling.

 

Who should attend: Anyone responsible for sales in your store.

Friday, 01 December 2023 17:58
Published in Attendees

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